LYTVYN TETYANA

YOUR FUTURE BRAND MANAGER

EXPERIENCE

04.2021 - 09.2021

BRAND MANAGER

  • created and managed strategy for brand promotion, doubling the amount of users in just 3 months;

  • created community events in cooperation with biggest pet store chains in Ukraine - ZooMarket and MasterZoo.

10.2021 - 02.2022

FREELANCE MARKET RESEARCHER

  • composed detailed reports on new market opportunities, price politics, competitors, targets audiences for skincare producers in the US and Australia, real estate companies in Croatia, tattoo ink producer in Netherlands.

06.2020 - 04.2021

BRAND MANAGER

  • created promotional plan for a year and managed its implementation with a team of 5: designers, photographer, seo & programmer.

  • researched the audience and created brand identity that fits Ukrainan dental market (+ ads, promo products, web).

  • organised 3 exhibitions.

04.2017 - 05.2020

Event manager

  • organised 50+ booths at the beauty exhibitions around the world - USA, Europe, Asia, Middle East and Latin America.

  • responsible for the whole project starting from the concept to the post reports of the exhibitions ( incl. budget control and management of the personnel).

EDUCATION

2011-2015

Kharkiv National University named after V.N. Karazin

BA applied math

2015-2023

Conferences & Courses

History of ads, Re Marketing, Olerom, Karazin Winter School on Data Analysis, etc

Languages

English - C1

German - B2.2

Ukrainan - Native

Russian - Native

TOOLS

# Brand archetypes

# TA interviews

# Visual thinking / Miro

# Excel / Web-scrapping

# Keyword research

# Agile management

# Empathy + Soft skills